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Robert Fine’s The Social Media Monthly was dubbed one of the hottest magazine launches when it debuted, and he has equally high expectations for The

Chris Theodore’s Reader Magazine is a quarterly print publication that gives 390,000 Californians an antidote to the mainstream media as well as a dynamic direct

MCAads.com, LLC, (http://www.mcaads.com), a full-service advertising agency, has announced that it has acquired Russell Johns Associates, a publishing rep firm. Both are nationally recognized companies,

Mixed-media campaigns seem simple enough—a bit of this, a bit of that, and “Voilà!” but, as Media Mix Power (http://MediaMixPower.com) explains, it takes experience and

If you don’t think giveaways work, ask one of the millions of Halloweeners who knock on doors across America uttering the magical words “Trick or

The newspaper industry has been hit hard by “The Great Recession,” but there are golden opportunities for savvy advertisers who know where to look. MCA

The Internet, smart phones and social media have fractured print, broadcast and cable strategies long-revered by many businesses. To help decision-makers create meaningful, relevant, B2B